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COWBOY DAYDREAMS

CLIENT

Phoenix Film Festival

TYPE OF CLIENT

Event

CATEGORY

Branding, OOH Campaign, Social Media, Physical Assets

BRIEF

Some attendees are more than happy to pay extra for a VIP Experience, complete with a special swag bag. Create items within this bag that makes purchasers want to show off what they were gifted and feel proud of using the products. 

WHAT I DID

Designed the branding under a themed logo for the 2025 year. Created brand consistency across all themed merchandise and developed a social and OOH campaign to promote.

RESULT

A cohesive branding campaign that not only expanded upon the existing event but remade it with its own special twist. Successfully developed an efficient CTA across multiple platforms both physical and digital. Established brand consistency with multiple different assets and a clear audience.

Lanyards with cowboy, gun, sheriff badge and film reel
Lanyards with cowboy, gun, sheriff badge and film reel
Lanyard and VIP pass with unique cowboy designs
T-shirt and Tote bag with cowboy designs
Bus Stop poster with two dueling cowboyz
Mockup of ad playing inside of theater
Poster mockup and a girl is running by the poster oh my
Thumbnail drawings of logo iterations
phx film festival logo with VIP cowboy

WANT TO WORK TOGETHER?

Get in touch at vanessa@vanecreates.net

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